World’s First Virtual Shopping Store opens in

A major South Korean retailer has opened what it appears to be the world’s first virtual store geared to smartphone users, with shoppers scanning barcodes of products displayed in a Seoul subway station.

Seven pillars and six platform screen doors have been plastered with images of life-size store shelves filled with goods — such as milk, apples, a bag of rice or school backpacks — which each carry a small barcode. Shoppers download a related application on their smartphone and make purchases by taking photos of the barcodes.

via • World’s First Virtual Shopping Store opens in…. & Amusing Planet

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